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Eight rules to keep the event circle going

I have already talked about the event circle and the summary of my MSc research findings (mentioned in that article) is available for you to read here. Today’s post is to reiterate I consider it very important to keep the event circle going round and round. For that I have combined a list of eight basic rules to follow.  (more…)

Event app, a good investment in your future

app_chemistryGetting to use the eventtech and ongoing mastering these skills is nowadays a must for any eventpof. I would say, it is one of the two things (the first is a foreign language skill) which are not an advantage anymore; at least not in that sense as used before. I would claim speaking a foreign language and being tech-savvy (in many ways) has become some kind of “natural advantage” – on one hand, it is still somehow a competitive advantage, but somehow already an expected element of any event manager profile/CV.

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Telling a Story: Shall We?

WHAT'S YOUR STORY-

I am reading the blog post by Jeff Hurt (I wish I got to read this awesome blog while I studied at Uni!) about what is going to happen with conferences – some great insights and thoughts there. For some ideas, like – putting it my way – face-to face meetings are going to be still in demand despite all tech and claims f2f concept is dying, I’ve been its advocate myself for years. (more…)

EventTechAwards-2015: Matey Events Top List. Part 2.

We have already written about EventTechAwards 2015 which is going to be held in London this November. There are plenty of nominees, so, as promised, we have made our second top list of companies providing with the most interesting and trending event-tech services.

Here is our TOP-3,  Part 2: (more…)

An Event’s Circle

How long is the event lifecycle? Even if it is a one-time event, its life cycle is much longer than one would think. Beyond that, we are now able to recognize that it really is a circle. It might seem obvious or well-known to some, but on the other hand, it is one of those ideas that is only taken seriously when it is explained and repeated once again. To ourselves, too. So let’s talk about an Event’s Circle.
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Russian Business Travel and MICE Awards – 2015

This year Russian Business Travel and MICE Awards established by the Business Travel magazine, Internet portal Conference.ru, and the Chamber of Commerce of the Russian Federation, was held for the 5th time. The full list of winners in each of the 18 categories is available here. I thought I would share some of my thoughts on the implications of this event. (more…)

Dear Eventprof, be your own industry advocate

footbalinaya_stenkaI’ve recently read the article by Claire Repass, CMP on the ways one can support the events industry today. There are several great points there. First, the industry is not any more a supporting one, it is a full-function, independent and powerful sector which is again proved by impressive numbers provided in the article. It is still amazing that many people can not see its value, or at least do not take it seriously. And this is why the author calls for meeting professionals to be their own advocates and help the industry in three ways: by making noise, educating, and innovating.  (more…)

Events and Psychology

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Events industry is one of those sectors where people-to-people interaction is basically the key element. Such interaction happens all the way through: between organisers and attendees, organisers and partners/suppliers/media etc, between attendees themselves. A lot of connections being formed, a variety of subtle shades of human communication being exposed. And that means psychology is all around any event.

  • whether you are going to negotiate with a sponsor or potential client,
  • or considering how to effectively organise networking at your event,
  • or writing up a commercial offer or an event’s landing page,
  • from the very beginning to the post-event stage you will most likely encounter various pscyhological laws. And it is really worth paying attention to this aspect and remember how influential these laws can be, to make your event even more effective.

 

Body language, wow-factor, Dunbar’s number, F-pattern – these are just a few examples of psychological factors related to the events management. Cognitive, social, organisational psychology can all be the source of very useful information for any event manager, and can help make an effective and interesting event.

Yet, it is even more surprising why psychology of events is still so underestimated area. Yes, there is quite a lot of research already done, but still it is more on the research and not best practice side.

We are going to collect relevant information and cases under psychology and events tag. Ping us if you are willing to share your story or thoughts on this.